Marketing (IMM)
Introduction
Why study the IMM GSM Diploma in Marketing at Oakfields College?
Course outline
Student registration
IMM examinations / assignments
Introduction:
To enrol for the IMM GSM Diploma in Marketing could be one of the best decisions you ever make! Here are a few reasons why!
- The IMM GSM is registered with the Department of Education and inspected and accredited by the Council on Higher Education (CHE). The IMM GSM programmes have been registered by the South African Qualifications Authority (SAQA).
- All qualifications provided by the IMM GSM have been registered with the UK National Information Centre and many countries accept these qualifications including Australia, Canada and Singapore. Because the IMM GSM is a registered provider of the Services Sector Education and Training Authority (SSETA), it is in turn a fully registered member of the European Marketing Confederation (EMC).
- The Diploma in Marketing is the basis for so many exciting careers. These include:
• Market research
• Advertising
• Sales management
• Direct marketing
• Public relations
• New product development
• Product / packaging design
• Brand management
• Marketing communications
• Customer services
• Distribution management
• Events and promotions
- A career in marketing is one of the most exciting, dynamic and rewarding careers to consider and is the cornerstone of any business.
- Being a member of the IMM GSM immediately qualifies you to enjoy the benefits they have to offer including access to their marketing information centre which stocks in excess of 2000 marketing and market-related books.
- Upon completion of the diploma, you may register for the IMM BBA degree conversion.
Why study the IMM GSM Diploma in Marketing at Oakfields College?
- Full-time or part-time study option
- Small classes
- Individual attention
- Up-market facilities
- Centrally located campus
- Highly qualified and motivated lecturers
- A secure and safe learning environment
- Air-conditioned lecture theatres
IMM GSM Diploma in Marketing Course Outline:
The diploma consists of 13 subjects:
LEVEL 1 – Certificate in Marketing
- Principles of Marketing
- Micro Economics
- Macro Economics
- Business Communication
- Business Management
- Business Law
LEVEL 2 – Higher Certificate in Marketing
- Practice of Marketing
- Marketing Communications
- Statistical Analysis
- Consumer and Buyer Behaviour
LEVEL 3 – Diploma in Marketing
- Marketing Research
- Financial Management
- Marketing Strategy
Student Registration:
Oakfields College:
The following are required for registration with Oakfields College: a valid identity document or passport, a completed student registration form + registration fee of R250 (part-time) or R1 495 (full-time). Call us on 012 361-0416 for tuition fees.
The following are required for registration with the IMM GSM: a valid matric certificate (or equivalent), a valid, certified identity document or passport, a completed student registration form + registration fee (new student enrolment fee R800 + student subscription R890. Examination and assignment fee R790 per subject).
IMM GSM Examinations / Assignments:
The IMM GSM holds two examination sessions per year – in May and October. For each subject there is also an assignment which counts 20% out of the final 100% subject mark.
If you would like to learn more about this exciting programme, call us on 012 361-0416 or email us at info@oakfieldscollege.co.za.
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